Branding is important because not only is it what makes a memorable impression on consumers but it allows your customers and clients to know what to expect from your company. It is a way of distinguishing yourself from your competitors and clarifying what it is you offer that makes you the better choice.
Social & Digital Marketing
In the process of conducting digital marketing, we work with businesses to leverage websites, search engines, blogs, social media, video, email, and similar channels to reach customers.
Social media marketing is the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic. This involves publishing great content on your social media profiles, listening to and engaging your followers, analyzing your results, and running social media advertisements.
What is your company’s marketing strategy? Do you know if your marketing is working? You can track social media engagement, log phone calls, and collect print coupons. But to truly succeed at marketing, you need to put your customers first. Customer-centered marketing uses personalized messages, products, content, and more to ensure the consumer is getting exactly what they’re looking for.
Special Event Planning & Marketing
From fundraisers to health fairs, open houses to conferences, I have planned and executed a variety of special events to market businesses and support charities.
No matter how spectacular an event is, it cannot stand alone. By combining advertising and public relations with your event, we can make your event achieve your marketing goals.
A business’s online presence, regardless of industry, can have a massive impact on its success. The majority of your customers will visit your website before making a purchase. Having a strong online presence, particularly a website, can be a make or break for generating more revenue. When is the last time you updated your company website? Together, we can build an affordable website you can be proud of.
Research continues to show that traditional advertising... banners, billboards, radio, television, magazines, and direct mail is one of the most effective methods for generating awareness and return on investment based on its broad reach.
When compared to social media, traditional advertising was found to outperform both at growing new customer acquisition, brand awareness, and brand consideration.
PHASE 1: Planning
We will work together to create specific goals for your marketing communication.
PHASE 2: Development
A series of proofs will be presented for you review.
PHASE 3: Launch
Your communication will go live to your customer and we will measure the results.